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    Rapala BX Jointed Shad 6 Gold Shiner 2-1/2 1/4oz BXJSD06GSH

    Rapala BX Jointed Shad 6 Gold Shiner 2-1/2 1/4oz BXJSD06GSH

    Introducing the latest addition to the successful BX series the Rapala BX Balsa Extreme Jointed Shad packs impressive action into a compact size. By combining balsa wood with a durable copolymer shell this lure offers the best of both worlds. Its... more

    $21.09 $16.09

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    Rapala Shadow Rap Shad Lure Size 09 3 1/2 Length 3 4 Depth 2 Number 6 Treble Hooks Gone Per 1

    Rapala Shadow Rap Shad Lure Size 09 3 1/2 Length 3 4 Depth 2 Number 6 Treble Hooks Gone Per 1

    Big fish can t resist the tantalizing slow-rising action of the Shadow Rap Shad. Swimming with the infamous horizontal struggle with a vertical ?rise? on pause they perfectly mimic a shad in trouble. Larger profile presents more flash and the option to... more

    $13.27

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    Best Seller
    Rapala Husky Jerk 2 1/2 Fishing Lure Glass Clown Size 10 1/8 Oz. HJ06GCL

    Rapala Husky Jerk 2 1/2 Fishing Lure Glass Clown Size 10 1/8 Oz. HJ06GCL

    The Rapala® Husky Jerkbait® offers perfectly balanced action with natural suspending buoyancy that makes it the perfect baitfish imitator. Its long casting design helps it go the distance when you cast and its loud rattle system makes big vibrations... more

    $11.53

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    Luhr Jensen Flash Fly Unrigged (Hog Wild Glow) 2-1/2 3 Pack

    Luhr Jensen Flash Fly Unrigged (Hog Wild Glow) 2-1/2 3 Pack

    The Jensen Flash Fly Unrigged is a highly versatile ultra-realistic trolling fly. UV Bright finish reflects more light energy strengthening visibility. more

    $12.30

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    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Hot Olive 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Hot Olive 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 2.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $10.10

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    Storm AJM601 ThunderStick MadFlash Lure 4-3/8 1/2 oz 2-7 Ft #4 Hooks Green Fire UV

    Storm AJM601 ThunderStick MadFlash Lure 4-3/8 1/2 oz 2-7 Ft #4 Hooks Green Fire UV

    Featuring both traditional and UV Bright finishes along with 3-D holographic eyes and an external scale pattern this lure is impossible for baitfish to distinguish from real prey. This versatile bait can be trolled cast twitched or jerked to attract... more

    $12.99 $10.77

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    Rapala X-Rap Twitchin Mullet 2-1/2 Electric Chicken [SXRTM06EC]

    Rapala X-Rap Twitchin Mullet 2-1/2 Electric Chicken [SXRTM06EC]

    X-Rap® Twitchin’ Mullet 2-1/2 Electric Chicken The subtle relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide twitching walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude triggers the attack... more

    $22.54

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    Rapala X-Rap Twitchin Mullet 2-1/2 Hot Pink [SXRTM06HP]

    Rapala X-Rap Twitchin Mullet 2-1/2 Hot Pink [SXRTM06HP]

    X-Rap® Twitchin’ Mullet 2-1/2 Hot Pink The subtle relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide twitching walk-the-dog swimming action. Xtreme Flash with X-Rap® attitude triggers the attack instinct in... more

    $19.30

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    Rapala SXRTM06BSRD X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    Rapala SXRTM06BSRD X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    The subtle relaxed side-to-side action of the X-Rap Twitchin Mullet is designed to perform a wide twitching walk the-dog swimming action. Xtreme flash with X-Rap attitude triggers the attack instinct in fish. Slow sinking allows a glide and drop... more

    $15.95

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    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Pearl Ice 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Pearl Ice 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 2.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $9.88 $8.08

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    Rapala Rattlin Rapala Lipless Crankbait 2 3/4 1/2 oz Firetiger Sinking

    Rapala Rattlin Rapala Lipless Crankbait 2 3/4 1/2 oz Firetiger Sinking

    Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic uniform and in tune with nature. This secret of sound combined with the legendary Rapala wobble is what make this lure so... more

    $8.44 $8.02

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    Rapala HJ06GTU Husky Jerk Fishing Lure 2 1/2

    Rapala HJ06GTU Husky Jerk Fishing Lure 2 1/2

    Parent more

    $9.92

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    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Smokin Ghost 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Smokin Ghost 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 2.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $10.27

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    Rapala BX Mid Brat 05 Balsa Core Shallow Diving Crankbait 7/16 Oz 2-1/2

    Rapala BX Mid Brat 05 Balsa Core Shallow Diving Crankbait 7/16 Oz 2-1/2

    Badly behaved and always looking for a fight the BX® Mid Brat is one tough little cookie. Balsa inner core with an armor coating of rugged copolymer it is the most durable fish catchin square bill ever.CONSTRUCTION - Balsa Core Copolymer Outer Shell.... more

    $21.48

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    Rapala SXRTM06GGH X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    Rapala SXRTM06GGH X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    The subtle relaxed side-to-side action of the X-Rap Twitchin Mullet is designed to perform a wide twitching walk the-dog swimming action. Xtreme flash with X-Rap attitude triggers the attack instinct in fish. Slow sinking allows a glide and drop... more

    $15.95

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    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Chartreuse Ice 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 2.5 Fishing Lure 3/32 oz Chartreuse Ice 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 2.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $9.35

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    Rapala X-Rap Otus Lure with Two Hooks No 2/0 0.5-1 m Swimming Depth

    Rapala X-Rap Otus Lure with Two Hooks No 2/0 0.5-1 m Swimming Depth

    Rapala X-Rap Otus Lure with Two Hooks No 2/0 0.5-1 m Swimming Depth A fearsome creature the X-Rap Otus combines Rapala s X-Rap construction with a stunning matching loop tail to create a seamless hybrid bait. With its low descent rate and large burst... more

    $50.09

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    Luhr Jensen Flash Fly Unrigged (Black Pearl Orange Glow) 2-1/2 3 Pack

    Luhr Jensen Flash Fly Unrigged (Black Pearl Orange Glow) 2-1/2 3 Pack

    The Jensen Flash Fly Unrigged is a highly versatile ultra-realistic trolling fly. UV Bright finish reflects more light energy strengthening visibility. more

    $12.30

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    Rapala SXRTM06MU X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    Rapala SXRTM06MU X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    The subtle relaxed side-to-side action of the X-Rap Twitchin Mullet is designed to perform a wide twitching walk the-dog swimming action. Xtreme flash with X-Rap attitude triggers the attack instinct in fish. Slow sinking allows a glide and drop... more

    $15.95

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    Rapala SXRTM06PLD X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    Rapala SXRTM06PLD X-Rap Twitchin Mullet 06 Fishing Lure 2-1/2 5/16 Oz

    The subtle relaxed side-to-side action of the X-Rap Twitchin Mullet is designed to perform a wide twitching walk the-dog swimming action. Xtreme flash with X-Rap attitude triggers the attack instinct in fish. Slow sinking allows a glide and drop... more

    $28.64 $13.95

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    Rapala Slab Rap 2 1/2 inch SLR06 Lipless Crankbait

    Rapala Slab Rap 2 1/2 inch SLR06 Lipless Crankbait

    The Rapala Slab Rap 6 Lipless Crankbaits are expertly designed to fully exploit the natural instincts of gamefish. With a minnow profile and center line-tie this tenacious baitfish imitation boasts a wide erratic lunge with each rod tip snap before... more

    $14.36 $10.80

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    Storm Hopper Popper 1 1/2 Topwater Fishing Lure 1/16oz Phantom Black

    Storm Hopper Popper 1 1/2 Topwater Fishing Lure 1/16oz Phantom Black

    A little lure that truly makes a big splash. The Storm Hopper Popper is a top water bait that belongs in your tackle box. This little beauty mimics a struggling grasshopper. Its irresistible top water popper action can be fished aggressively or slow.... more

    $16.58

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    Rapala Slab Rap 1 1/2 Fishing Lure 1/8oz Glow Tiger

    Rapala Slab Rap 1 1/2 Fishing Lure 1/8oz Glow Tiger

    With quick rod snaps the Rapala Slab Rap searches in wide erratic directions circling back to center after pause. Lift-drop motion creates subtle vibration on rise followed by evasive side-to-side motion on the fall. Weight forward design enables a... more

    $14.65 $10.54

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    Storm Hopper Popper 1 1/2 Topwater Fishing Lure 1/16oz Firetiger

    Storm Hopper Popper 1 1/2 Topwater Fishing Lure 1/16oz Firetiger

    A little lure that truly makes a big splash. The Storm Hopper Popper is a top water bait that belongs in your tackle box. This little beauty mimics a struggling grasshopper. Its irresistible top water popper action can be fished aggressively or slow.... more

    $16.48 $4.74

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    Storm Hopper Popper 1 1/2 Fishing Lure Brown Yellow 1/16 Oz.

    Storm Hopper Popper 1 1/2 Fishing Lure Brown Yellow 1/16 Oz.

    A little lure that truly makes a big splash. The Storm Hopper Popper is a top water bait that belongs in your tackle box. This little beauty mimics a struggling grasshopper. Its irresistible top water popper action can be fished aggressively or slow.... more

    $16.58

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    Rapala CDMAG14FT Count Down Magnum Fishing Lure 5 1/2 1 1/4 oz Firetiger

    Rapala CDMAG14FT Count Down Magnum Fishing Lure 5 1/2 1 1/4 oz Firetiger

    IGFA records confirm that these are the world s number one saltwater hard bodied lure. Built to take the abuse of hard hitting fish like blues tarpon tuna and wahoo the Rapala Magnum CountDown is rigged saltwater tough. Metal lip welded line tie... more

    $19.95

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    Rapala HMAG15BSRD Husky Magnum 15 Fishing Lure Blue Sardine 5-1/2 1-1/4 Oz.

    Rapala HMAG15BSRD Husky Magnum 15 Fishing Lure Blue Sardine 5-1/2 1-1/4 Oz.

    Heavy duty plastic holographic foil Slow rising tracks up to 12 knots Trolling runs 15 Inshore gamefish species Rugged VMC 4x perma steel hooks. Rapala Husky Magnum 15 Blue Sardine. Original product manufactured by Rapala. Sold in the categories of:... more

    $15.95

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    Rapala Shad Rap 04 Fishing Lure 1-1/2 1/8oz Glow Pink Squirrel

    Rapala Shad Rap 04 Fishing Lure 1-1/2 1/8oz Glow Pink Squirrel

    The lengendary Shad Rap is known as the world s best running hardbait. The shad silhouette of this lure resembles common forage and is proven to catch big fish. The Shad Rap is a balsa wood lure with classic Rapala swimming action. Appropriate for all... more

    $9.99

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    Rapala Slab Rap 1 1/2 Fishing Lure 1/8oz Chrome Blue

    Rapala Slab Rap 1 1/2 Fishing Lure 1/8oz Chrome Blue

    With quick rod snaps the Rapala Slab Rap® searches in wide erratic directions circling back to center after pause. Lift-drop motion creates subtle vibration on rise followed by evasive side-to-side motion on the fall. Weight forward design enables a... more

    $14.65 $10.54

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    Rapala CDMAG14PM Count Down Magnum Fishing Lure 5 1/2 1 1/4 oz Purople

    Rapala CDMAG14PM Count Down Magnum Fishing Lure 5 1/2 1 1/4 oz Purople

    IGFA records confirm that these are the world s number one saltwater hard bodied lure. Built to take the abuse of hard hitting fish like blues tarpon tuna and wahoo the Rapala Magnum CountDown is rigged saltwater tough. Metal lip welded line tie... more

    $19.95

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    Rapala X-Rap Saltwater Long Cast Slashbait 5-1/2 1-7/8oz Red Ghost

    Rapala X-Rap Saltwater Long Cast Slashbait 5-1/2 1-7/8oz Red Ghost

    Designed for extreme casting distances in the most demanding conditions the X-Rap Long-Cast is built heavy and tough to target large aggressive saltwater predators. Fished with a fast steady retrieve results in a strong rolling and wobbling action with... more

    $19.94

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    Storm 360GT Searchbait Minnow 3.5 Hard Bait 1/8 oz Chartreuse Ice 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 3.5 Hard Bait 1/8 oz Chartreuse Ice 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 3.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $8.25 $5.24

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    Storm Jr. Thunderstick 3 1/2 Jerk Bait Silver Scale 1/4 oz.

    Storm Jr. Thunderstick 3 1/2 Jerk Bait Silver Scale 1/4 oz.

    Easily cast and troll with the Jr. ThunderStick by Storm. We went back to basics with this one. True in design and manufacturing to the very original. With the natural shape and rolling action of a minnow you can’t go wrong. The Storm Jr.... more

    $5.34 $4.54

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    Rapala SR04 Shad Rap 1 1/2 inch Medium Diving Crankbait

    Rapala SR04 Shad Rap 1 1/2 inch Medium Diving Crankbait

    Â DepthLengthWeightTrebles4 to 7 feet1 1/2 1/8 oz.Two #8The benchmark other crankbaits are measured by the Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa it is equally effective cast or trolled performing from... more

    $15.98

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    Storm 360GT Searchbait Minnow 4.5 Fishing Lure 1/4 oz Herring 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 4.5 Fishing Lure 1/4 oz Herring 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 4.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $9.20 $8.18

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    Storm 360GT Searchbait Minnow 3.5 Fishing Lure 1/8 oz Smelt 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 3.5 Fishing Lure 1/8 oz Smelt 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 3.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $6.69 $5.24

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    Storm 360GT Searchbait Minnow 3.5 Hard Bait 1/8 oz Pearl Ice 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 3.5 Hard Bait 1/8 oz Pearl Ice 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 3.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $8.25 $5.24

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    Rapala X-Rap Saltwater Long Cast Slashbait 5-1/2 1-7/8oz Olive Green

    Rapala X-Rap Saltwater Long Cast Slashbait 5-1/2 1-7/8oz Olive Green

    Rapala X-Rap Long Cast 14 Slashbait Olive Green 5-1/2 1-1/2oz. Olive Green 1-1/2oz Designed for extreme casting distances in the most demanding conditions the X-Rap® Long-Cast is built heavy and tough to target large aggressive saltwater predators.... more

    $21.99

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    Rapala XRMAG20GGH X-Rap Magnum 20 Trolling Fishing Lure Deep Diver 5 1/2 1 5/8

    Rapala XRMAG20GGH X-Rap Magnum 20 Trolling Fishing Lure Deep Diver 5 1/2 1 5/8

    The X-Rap Magnum lures require no tuning and boast a massive diving-lip that effortlessly takes them deep. Their textured translucent bodies internal holographic foil and 3D holographic eyes conform to industry standards. With some models featuring... more

    $26.98 $23.56

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    Storm 360GT Searchbait Minnow 3.5 Fishing Lure 1/8 oz Gaga 1 Rigged/2 Bodies

    Storm 360GT Searchbait Minnow 3.5 Fishing Lure 1/8 oz Gaga 1 Rigged/2 Bodies

    The Storm 360GT Searchbait 3.5 is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait it allows you to cover more water uncovering more fish. That is just the beginning. Once you locate fish... more

    $6.64 $5.24

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