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HIGH SPEED VIBE 130MM 5-1/4

One of the most versitile saltwater lures on the market the High Speed Vibe can be trolled up to 15 knots cast to schoolling fish or fished vertically under the boat for large game fish. 3x trebles through wire construction and patented Powerbody... more

Yo-Zuri Fishing Lure R1149IW Hydro Magnum Diving Trolling Fishing Lure 5 1/2 1 3/4

Extra Durable Construction. Computer-aided Design. Life-Like Swimming Action. Works at Various Trolling Speeds. Can Be Trolled up to 12 Knots! Holographic Vacume Metalization Finish. Realistic Over-sized 3D Eyes. Integral Gill Plates + Etched Lateral... more

Yo-Zuri Mag Popper Topwater Hard Bait 5-1/4 1-3/4oz Bone

Yo-Zuri Mag Popper 5-1/4 inch 1-3/4 ounce in Bone. Features a large popper face that pushes a sizable amount of water when fished with stop & pop retrieve or fast action Pop. The Mag popper is equipped with a new patented magnetic bullet weight... more

Yo-Zuri 3D Inshore Lipless Twitchbait (SS) 5-1/4 1-3/4oz Mardis Gras

The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Twitch Bait is an exceptional choice for fishing grass flats oyster bars... more

Yo-Zuri 3DB Crank 1.5 MR Crankbait SKU - 503872

The Yo-Zuri 3DB 1.5 MR Crankbait has awobbling-rolling action that hunts fish utilizing the patented 3D Prism Finish and Wave Motion Technology. The large round buoyant bodies and lip designs help you crank bump over structure and eliminate snags. A... more

Yo-Zuri 3DB 1.5 Squarebill Crankbait SKU - 423377

Yo-Zuri has redesigned and listened to their Prostaff input to produce a smaller, better squarebill crankbait. The Yo-Zuri 3DB 1.5 Squarebill Crankbait is a 1/2oz bait that is the perfect size to mimic forage in your local lake, pond, or river. It... more

Yo-Zuri 3DB Crank 1.5 MR Crankbait SKU - 587100

The Yo-Zuri 3DB 1.5 MR Crankbait has awobbling-rolling action that hunts fish utilizing the patented 3D Prism Finish and Wave Motion Technology. The large round buoyant bodies and lip designs help you crank bump over structure and eliminate snags. A... more

Yo-Zuri 3D Inshore Twitch Bait Slow Sinking Hard Bait Lure 5-1/4 1-3/4oz Bone

The 3D Inshore Twitch Bait 5-1/4 inch 1-3/4 ounce is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Yo-Zuri’s patented 3D prism finish sends out flashes of light which fish can see from a great... more

Yo-Zuri 3D Inshore Lipless Twitchbait (SS) 5-1/4 1-3/4oz Pink Silver Chart

The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to be fished in shallow water the 3D Inshore Twitch Bait is an exceptional choice for fishing grass flats oyster bars... more

Yo-Zuri Mag Popper Topwater Hard Bait 5-1/4 In. 1-3/4 Oz. Yellow

Yo-Zuri Mag Popper 5-1/4 inch 1-3/4 ounce in Yellow school bus color pattern. Features a large popper face that pushes a sizable amount of water when fished with stop & pop retrieve or fast action Pop. The Mag popper is equipped with a new patented... more

Yo-Zuri 3D Inshore Twitch Bait Slow Sinking Hard Bait Lure 5-1/4 1-3/4oz Peanut Bunker

The 3D Inshore Twitch Bait 5-1/4 inch 1-3/4 ounce is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Yo-Zuri’s patented 3D prism finish sends out flashes of light which fish can see from a great... more

Yo-Zuri 3D Inshore Twitch Bait Slow Sinking Hard Bait Lure 5-1/4 1-3/4oz Green Mackerel

The 3D Inshore Twitch Bait 5-1/4 inch 1-3/4 ounce is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Yo-Zuri’s patented 3D prism finish sends out flashes of light which fish can see from a great... more

Yo-Zuri 3DB Pencil Popper Floating 5-3/8 1 Oz Qty 1

Delivering heart-stopping blow-ups that will put bigger bass in your livewell the Yo-Zuri 3DB Series Pencil Popper 135 generates incredible action and a knocking sound that beckons bass to the surface. Featuring a long body with a bulbous tail end the... more

Yo-Zuri R1423 GSGL Rattl n Vibe One Knock 2.5 5/8 oz Ghost Bluegill

The belly and face weights give the One Knock perfect balance allowing the bait to be fished in variety of ways. It tracks straight with a tight wiggling action when burned back to the boat and won t kick out. When fishing with a yo-yo technique it has... more

Yo-Zuri R1423 RPSH Rattl n Vibe One Knock 2.5 5/8 oz Royal Purple Shad

Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe Series! Yo-Zuri is now offering a Rattl’n Vibe with a new single knock rattle the One Knock Rattl’n Vibe. The same great action most effective color patterns and top selling... more

Yo-Zuri Crystal 3D Minnow 5 1/4 Hard Bait Fishing Lure Blue Yellow

Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more

CRYSTAL 3D MINNOW DEEP DIVER (F) 130MM 5-1/4

The Crystal 3D Minnow will give the saltwater angler a variety of fish catching options in size and color to match any fishing condition. The reliable Crystal Minnow action has been improved with the patented 3D prism finish. more

RATTL?N VIBE MINI (S) 40mm 1-5/8 MATTE CRAWFISH

RATTL?N VIBE MINI (S) 40mm 1-5/8 MATTE CRAWFISH more

3DB CRANK 1.5 MR (F) 60mm 2-3/8 RED CRAWFISH

3DB CRANK 1.5 MR (F) 60mm 2-3/8 RED CRAWFISH more

Yo-Zuri Mag Popper (F) 130mm 5-1/4 Blue Back

The Mag Series Mag Popper is a top water popper lure. Designed with an irresistible gigantic water pushing face. Which make it perfect for stop & go retrieves or a pause/jerk/pop technique or a fast popping retrieve. The new Weight Transfer System... more

Yo-Zuri 3D Inshore Topknock Floating Pencil 5 1/4 1oz Gold Black

Yo-Zuri 3D Inshore Pencil is a topwater walking fishing lure with excellent balance for quick starting action around cover. This lure is designed for targetting saltwater gamefish for inshore fishing surf fishing or from jetties piers or bridges. The... more

Yo-Zuri Crystal 3D Minnow 5 1/4 Fishing Hard Bait Fishing Lure Sardine

Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more

CRYSTAL MINNOW DEEP DIVER WALLEYE (F) 130MM 5-1/4

Designed to target deep freshwater fisheries 14 colors and three proven Crystal Minnow sizes make this lure a necessity for any walleye angler. Japanese black nickel hooks and rings will hold up to huge fish the molded bill makes this lure run true out... more

Yo-Zuri Hydro Monster Shot Sinking 5 2 1/8oz Pink Silver Chartreuse

The Hydro Monster Shot is the most versatile hard bait on the market. It can be fished from the surface to the bottom and everywhere in between in a 100+ ft of water. It’s a heavy weighted lipless stick bait that falls in a horizontal posture with a... more

Yo-Zuri 3D Diver (S) 140Mm 5-1/2 Red Head

The 3D Diver is a series of near shore/offshore trolling lures from Yo-Zuri. This lure comes in two sizes 4-3/4 and 5-1/2 and runs to a depth range of 8-18ft depending on line size and fishing method (cast or trolled). The patented internal 3D prism... more

Yo-Zuri Hardcore Crank SR65 2-5/8 1/2 Oz Floating

The Hardcore Crank SR 65F is a newly designed round bodied crankbait with the internationally patented Magnetic Weight Transfer System which allows anglers to make precise casts over long distances easier than ever before. It’s new “Squarebill�... more

Yo-Zuri Crystal 3D Minnow 5 1/4 Hard Bait Fishing Lure Red Head

Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more

CRYSTAL 3D MINNOW (F) 130MM 5-1/4

The Crystal 3D Minnow will give the saltwater angler a variety of fish catching options in size and color to match any fishing condition. The reliable Crystal Minnow action has been improved with the patented 3D prism finish. more

3D INSHORE TWITCHBAIT (SS) 130mm 5-1/4 CHARTREUSE

3D INSHORE TWITCHBAIT (SS) 130mm 5-1/4 CHARTREUSE more

Yo-Zuri Hydro Monster Shot Sinking 5 2 1/8oz Bronze

The Hydro Monster Shot is the most versatile hard bait on the market. It can be fished from the surface to the bottom and everywhere in between in a 100+ ft of water. It’s a heavy weighted lipless stick bait that falls in a horizontal posture with a... more

Yo-Zuri 3D Inshore Popper (F) Floating 4-3/4 /120mm 1-5/8oz Ghost Shad

Designed to be fished in shallow saltwater the 3D Inshore Popper is ideal for use around grass flats oyster bars or back bays. Its 3D prism finish sends out flashes of light to attract fish both near and far while its internal hologram sheet never... more

Yo Zuri Mag Speed (S) 100mm 5-1/2 Silhouette Black

The new Yo-Zuri Mag Speed is made to tackle the biggest inshore and offshore gamefish it is an excellent choice for casting to Tuna Dorado and Pacific Yellowtail offshore and trophy size Striped Bass or Trevally inshore. more

3D INSHORE TWITCHBAIT (SS) 130mm 5-1/4 AYU

3D INSHORE TWITCHBAIT (SS) 130mm 5-1/4 AYU more

CRYSTAL 3D MINNOW DEEP DIVER (F) 130MM 5-1/4

The Crystal 3D Minnow will give the saltwater angler a variety of fish catching options in size and color to match any fishing condition. The reliable Crystal Minnow action has been improved with the patented 3D prism finish. more

CRYSTAL 3D MINNOW DEEP DIVER (F) 130MM 5-1/4

The Crystal 3D Minnow will give the saltwater angler a variety of fish catching options in size and color to match any fishing condition. The reliable Crystal Minnow action has been improved with the patented 3D prism finish. more

3DB CRANK 1.5 MR (F) 60mm 2-3/8 PRISM SHAD

3DB CRANK 1.5 MR (F) 60mm 2-3/8 PRISM SHAD more

3DB CRANK 1.5 MR (F) 60mm 2-3/8 CITRUS SHAD

3DB CRANK 1.5 MR (F) 60mm 2-3/8 CITRUS SHAD more

Yo-Zuri 3DB Crank 1.5 Squarebill Hard Bait Lure 60mm 2-3/8 Gizzard Shad

The 3DB Crank 1.5 Squarebill is a 60mm 2-3/8 floating hard bait that has a diving range of 3 to 6ft of water depending on line size. It features Yo-Zuri s patented 3D prism and internal painted finishes that never chip or wear off. The squarebill... more