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| Best Seller  | Berkley PowerBait Pre-Rigged Swim Shad Fishing Bait Baby Bass 4in | 10cm Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor – the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer... more | go to store |
 | Reef Runner 800 Series Deep Divers Fishing Lure Hard Bait Crank Bait 6-3/16 Firetiger 800-21 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | $13.12 $9.61 go to store |
| Best Seller  | Reef Runner 800 Series Deep Divers Fishing Lure Hard Bait Crank Bait 6-3/16 Eriedescent - 800-88 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | $13.91 $9.04 go to store |
 | Reef Runner 800 Series Deep Divers Fishing Lure Hard Bait Crank Bait 6-3/16 Red Hot ft 800-25 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | $12.08 $7.96 go to store |
 | Reef Runner 800 Series Deep Driver Fishing Lure Hard Bait Crank Bait Blue/Wonderbrd - 800-152 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | $11.32 $8.55 go to store |
 | Reef Runner 800 Series Deep Divers Fishing Lure Hard Bait Crank Bait 6-3/16 Chrome Blue 800-04 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | $10.75 $8.55 go to store |
 | Reef Runner 800 Series Deep Divers Fishing Lure Hard Bait Crank Bait 6-3/16 Chrt/Wonderbrd - 800-92 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | go to store |
 | Reef Runner 800 Series Deep Divers Fishing Lure Hard Bait Crank Bait 6-3/16 Purple Demon 800-53 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | go to store |
 | Rapala Deep Tail Dancer 11 Hard Bait Fishing Lure 4-3/8 3/4oz Purpledescent Attract your favorite fish with the Rapala Deep Tail Dancer Bait. With its banana-styled body this 4-3/8-inch bait displays an attractive wide tail swimming action. This .75-ounce bait grabs the attention of fish with its internal rattle mechanism.... more | go to store |
 | Sea Striker Got-Cha 200 Series Saltwater Fishing Plug Lure Glow Red Head 1 Ounce Hard Baits Sea Striker Got-Cha 200 Series Saltwater Fishing Plug Lure Glow Red Head 1 Ounce is the original and most popular lure of our brand. This lure is excellent for Bluefish Spanish Mackerel Trout and any fish that feed on small bait fish. When fishing cast... more | go to store |
 | Yo-Zuri Crystal 3D Minnow Deep Diver 6 Hard Bait Fishing Lure The Crystal 3D Minnow will give the saltwater angler a variety of fish catching options in size and color to match any fishing condition. The reliable Crystal Minnow action has been improved with the patented 3D prism finish. more | $20.87 $15.99 FREE shipping go to store |
 | Heddon Super Spook Jr Fishing Lure Hard bait Blue Shore Shad 3 1/2 in 1/2 oz The Heddon Super Spook Jr. features the tough construction and good looks of the full-sized Super Spook in a smaller but still explosive fish catching design. Rugged line ties and hooks ensure the Super Spook Jr. will hold up to opportunistic charges... more | $10.23 $7.99 go to store |
 | Yo-Zuri Crystal 3D Minnow 3-1/2 Hard Bait Fishing Lure Update your fishing kit with the Yo-Zuri America Crystal 3D Minnow. It is designed with an authentic life-like appearance to attract the attention of fish to your line. Made of polycarbonate the Yo-Zuri minnow offers year-round durability. This lure... more | FREE shipping go to store |
 | Heddon Super Spook Jr Fishing Lure Hard bait Baby Bass 3 1/2 in 1/2 oz The Heddon Super Spook Jr. features the tough construction and good looks of the full-sized Super Spook in a smaller but still explosive fish catching design. Rugged line ties and hooks ensure the Super Spook Jr. will hold up to opportunistic charges... more | $11.05 $7.99 FREE shipping go to store |
 | Heddon Super Spook Jr Fishing Lure Hard bait Speckled Trout 3 1/2 in 1/2 oz The Heddon Super Spook Jr. features the tough construction and good looks of the full-sized Super Spook in a smaller but still explosive fish catching design. Rugged line ties and hooks ensure the Super Spook Jr. will hold up to opportunistic charges... more | $11.05 $7.99 go to store |
 | Sea Striker Got-Cha Fishing Lure Red & Chartreuse Hard Baits The original Sea Striker Got-Cha plug comes in several styles and colors. The lure is excellent for bluefish Spanish mackerel trout and other fish that feed on small baitfish. When fishing from piers and bridges reel in using short sharp jerks of the... more | go to store |
 | Heddon Super Spook Jr Fishing Lure Hard bait Clear 3 1/2 in 1/2 oz The Heddon Super Spook Jr. features the tough construction and good looks of the full-sized Super Spook in a smaller but still explosive fish catching design. Rugged line ties and hooks ensure the Super Spook Jr. will hold up to opportunistic charges... more | FREE shipping go to store |
 | Rapala Husky Jerk Size 8 3-1/8 Hand-Tuned Fishing Lure Helsinki Shad-fish bait Perfectly balanced the Rapala Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water catching and piquing attention. And the suspending action is just more than a fish... more | FREE shipping go to store |
 | Frabill 4602 Fish N Fun 4.5 Qt. Fishing Tackle Box and Bait Storage Frabill Fish-N-Fun 4.5 quart bait bucket with the snap-open door. The Frabill Fish-N-Fun is an affordable alternative to foam buckets. The lid has a snap-open access door that makes it easy to clean change water or bedding and bait up. The lid also has... more | $13.06 $11.17 go to store |
 | Johnson Silver Minnow Hard Bait 1 1/8 oz Gold Spoon Bait Invented in 1923 the Johnson Silver Minnow is the Original Weedless Wonder. Comes out clean and weed-free! Thirty-five degree wobble rocks back and forth but won’t roll and twist line. more | $8.55 $6.92 go to store |
 | Johnson™ Beetle Spin® Nickel Blade Fishing Hard Bait The original Johnson Beetle Spin is a revolutionary innovation. Simple and easy to use for any angler level the Johnson Beetle Spin is the direct ancestor of the spinner grub Virgil Ward first fished over 50 years ago. Perfect for Panfish Bass Walleye... more | FREE shipping go to store |
 | Reef Runner 800 Series Deep Diver Hard Bait Fishing Lure Crankbait 6-3/16 Barbie - 800-54 The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | go to store |
 | Johnson™ Beetle Spin® Nickel Blade Fishing Hard Bait Johnson™ Beetle Spin® Nickel Blade Fishing Hard Bait more | $7.17 $6.04 FREE shipping go to store |
 | Johnson™ Beetle Spin® Nickel Blade Fishing Hard Bait The original Johnson Beetle Spin is a revolutionary innovation. Simple and easy to use for any angler level the Johnson Beetle Spin is the direct ancestor of the spinner grub Virgil Ward first fished over 50 years ago. Perfect for Panfish Bass Walleye... more | go to store |
 | Heddon Zara Spook Fishing Lure Hard bait Bone 4 1/2 in 3/4 oz Predators like easy meals of wounded baitfish. That s where the Heddon Wounded Zara Spook comes into play. The Heddon Wounded Zara Spook walks the dog like the rest of the Spook family but propeller blades fore and aft create a froth more splash and... more | $27.95 $10.73 FREE shipping go to store |
 | Heddon Zara Spook Fishing Lure Hard bait G Finish Shad 4 1/2 in 3/4 oz The Heddon Zara Spook invented the walk-the-dog retrieve decades ago and despite being copied literally hundreds of times during the past decade the Zara is still the king of topwater fishing. The Heddon Zara Spook is just the right size and produces... more | $10.73 $7.99 FREE shipping go to store |
 | Berkley Flicker Shad Freshwater Fishing Hard Bait Berkley has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a Flicker that imitates a fleeing baitfish. Berkley Flicker Family/b> more | $8.98 $6.21 go to store |
 | Heddon Zara Spook Fishing Lure Hard Bait Black Shiner 4 1/2 in 3/4 oz The Heddon Zara Spook invented the walk-the-dog retrieve decades ago and despite being copied literally hundreds of times during the past decade the Zara is still the king of topwater fishing. The Heddon Zara Spook is just the right size and produces... more | $10.19 $7.99 go to store |
 | P-Line Laser Minnow Freshwater Fishing Lure Black Silver 4 Ounces Hard Baits P-Line Laser Minnow - The oblong shape and sharp cuts on the side allow for an erratic action when jigged. This action will trigger strikes from a number of species. The smaller sized Laser Minnows are effective in fresh water for Bass Trout and... more | FREE shipping go to store |
 | Sea Striker Got-Cha 1500 Series Saltwater Fishing Plug Lure Red & White 2 Ounces Hard Baits Sea Striker Got-Cha 1500 Series Saltwater Fishing Plug Lure Red & White 2 Ounces is the original and most popular lure of our brand. This lure is excellent for stripers off-shore jigging or in inlets and areas with strong currents. These are trusted by... more | $9.96 $9.03 go to store |
 | Got-Cha G101GH White Plastic Fishing Lure Hard Baits Product Description Gotcha G101GH Lure White Plastic;3 Inches 1Ounces Red Head Gold Hook;Cables have a 4/0 swivel on one end;PC50CCommercial hand line features a 6/0 swivel ;a 4/0 coastlock snap swivel From the Manufacturer Gotcha G101GH Lure White... more | $8.60 $7.23 go to store |
 | Bomber Long A Fishing Lure Hard bait Min w Silver Flash Blue Back 4 1/2 in 1/2 oz The Bomber Long A s trademarks - a tight wiggle and a rolling action - creates a life-like swimming motion in the water. A Long A produces the same enticing action whether fished with a slow retrieve to wake the surface or reeled faster so it dives to... more | FREE shipping go to store |
 | Reef Runner Deep Diver Fishing Lure Hard Bait 800 Series Pink Lemonade The Reef Runner 800 Series Deep Diver is a popular casting and deep-diving trolling lure. All of Reef Runner s crankbaits are designed tested handcrafted and painted. The Deep Diver is a rattling minnow imitator designed to deliver a wide erratic... more | $13.63 $11.94 go to store |
 | Berkley Power Bait Glitter Turbo Dough Fishing Dough Bait Enhance your fishing prowess by using the Power Bait Turbo Dough Glitter Trout Floating Bait from Berkley to lure trout. The strong floating bait disperses advanced flavor and scent in the water to attract the fish. Simulating real fish scales the... more | go to store |
 | Berkley Power Bait Glitter Turbo Dough Fishing Dough Bait Enhance your fishing prowess by using the Power Bait Turbo Dough Glitter Trout Floating Bait from Berkley to lure trout. The strong floating bait disperses advanced flavor and scent in the water to attract the fish. Simulating real fish scales the... more | $6.83 $5.57 go to store |
 | Berkley Power Bait Power Nuggets Fishing Dough Bait The Berkley Power Bait Original Scent Trout Nuggets will ensure a good catch. These 1.1-ounce soft bait s are designed such that they can be easily rigged with no stress or mess. These effective nuggets grab the attention of fish with their striking... more | go to store |
 | Berkley PowerBait Glitter Trout Bait Rainbow Fishing Dough Bait Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer... more | go to store |
 | Berkley PowerBait Turbo Dough Trout Bait Blue Neon Fishing Dough Bait Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer... more | go to store |
 | Berkley Power Bait Power Nuggets Fishing Dough Bait The Berkley Power Bait Original Scent Trout Nuggets will ensure a good catch. These 1.1-ounce soft bait s are designed such that they can be easily rigged with no stress or mess. These effective nuggets grab the attention of fish with their striking... more | $8.86 $5.96 go to store |
 | Berkley Power Bait Power Worms Fishing Soft Bait Berkley Power Bait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the exclusive Power Bait formula. Fish love Power Bait so much they hold on 18 times longer... more | $9.18 $8.20 go to store |
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